Pinch of Yum scales a growing food blog on WP Engine

Pinch of Yum moved to WP Engine for reliable hosting and performance monitoring as its traffic grew. After the move, Pinch of Yum discovered an increase in Google Crawler numbers, a clear indicator of increased performance.

  • Increase

    in performance after migration

  • Custom

    theme build on Genesis

Pinch of Yum website screenshot

Client ProfileRecipe for success: Migrating to WP Engine

Client Site
pinchofyum.com (opens in a new tab)
Industry
Food
Products

Pinch of Yum moved to WP Engine for reliable hosting and performance monitoring as its traffic grew.

After the move, Pinch of Yum discovered an increase in Google Crawler numbers, a clear indicator of increased performance.

  • The ChallengeA growing food blog needs room to scale

    Pinch of Yum is a recipe blog whose prior host couldn’t keep pace with its growth, which required manual server maintenance and eventually restricted access to its New Relic monitoring tool.

  • The SolutionGenesis and built-in performance monitoring

    The move to WP Engine coincided with WP Engine’s acquisition of Genesis Framework, which Pinch of Yum had already used since 2012, plus Application Performance Monitoring powered by New Relic.

One of the biggest benefits for us is having real people at WP Engine. It’s not just cog-in-the-wheel support, but people who are available and helpful. We feel like part of the team.

Bjork Ostrom Co-Founder, Pinch of Yum

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