Genesis Pro

Genesis Pro is a WP Engine subscription plan that gives you access to advanced tools that help you build better sites faster. These tools include: Genesis Blocks Pro, Genesis Custom Blocks Pro, Genesis Framework, StudioPress Themes. You can use all of these tools on an unlimited number of sites no matter where they are hosted.

Genesis Pro can be purchased as an add-on for WP Engine hosting plans or separately as a standalone product for those who don’t need WP Engine hosting.


Access Genesis Features

All of the Genesis features can be accessed from the User Portal. From here you can access the Genesis Framework and StudioPress themes, Genesis Blocks, and Genesis Custom Blocks – all of which can be quick installed from the User Portal.


Genesis Blocks

The Genesis Blocks plugin is a library of page-building blocks, sections, full-page layouts, and collections for the WordPress block editor.

Genesis Blocks is available in two versions:

Genesis Blocks Pro includes everything in the free plugin plus premium blocks, sections, full-page layouts, and collections. It also includes the ability to set block level user permissions.

Learn more about Genesis Blocks.


Genesis Custom Blocks

The Genesis Custom Blocks plugin makes it easier to build your own custom blocks for the WordPress editor without the need to know how to write JavaScript code. You’ll only need to use PHP, HTML, CSS, and the block editor.

Genesis Custom Blocks is available in two versions:

Genesis Custom Blocks Pro includes everything in the free plugin plus advanced block fields and the ability to import and export your custom blocks so you can easily share them between projects.

Learn more about Genesis Custom Blocks.


Genesis Framework

The Genesis Framework is a secure, fast, and search-engine-optimized foundation for your WordPress site. 

Regularly maintained and updated, the framework is a parent theme that controls the codebase and functionality of your site. It never gets activated because it runs quietly in the background while a child theme controls the look and feel of the site.  

Log into the User Portal and visit the Themes page to automatically install the Genesis Framework on your WP Engine-hosted site(s) or to download it to install on a site hosted elsewhere.

Learn more about the Genesis Framework.  


StudioPress Themes

StudioPress themes are easy-to-use, premium child themes that are built to use with the Genesis Framework.

Child themes rest on top of the framework and handle all the design and layout aspects of your site. They are also meant to be a safe place to make all your customizations since they are not automatically updated in the way the framework is updated. 

Log into the User Portal and visit the Themes page to automatically install a StudioPress theme on your WP Engine-hosted site(s) or to download it to install on a site hosted elsewhere.

Learn more about StudioPress themes.


NEXT STEP: Getting started with the Genesis framework and StudioPress themes

Build better sites faster with Genesis Pro.

Get access to premium WordPress tools that give the creative control you need to build beautiful and dynamic pages that increase engagement and get results for your business.