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PEI Media Modernizes Its Digital Platform for Growth
Pragmatic and WP Engine helped PEI Media replace a rigid legacy platform with a flexible, self-service WordPress eCcommerce build.
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40%
increase in organic traffic
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7
fewer checkout steps
Client ProfileFinancial media group modernizes Its platform
- Client Site
- pei.group (opens in a new tab)
- Industry
- Software
- Products
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Managed Hosting Platform
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PEI Media is a financial media group focused on alternative asset classes, serving a fast-growing audience with research and data products.
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The ChallengeTechnical debt blocked growth
When CTIO Tony Skeggs joined in 2016, PEI’s legacy platform carried heavy technical debt — even minor content edits required full site rebuilds, holding back a business funding real growth.
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The SolutionA flexible, self-service WordPress build
Pragmatic chose WordPress and WooCommerce over a proprietary CMS for its flexibility, adding no-code editing via Visual Composer, a “Blaize” user-tiering system for personalized content, and self-service ecommerce across subscriptions, events, and merchandise.
ResultsA seamless, personalized customer journey
WP Engine’s engineering team worked hands-on with Pragmatic during migration to resolve performance issues. The rebuilt platform now supports a proxy-server identity system and “first click free” SEO indexing, driving the 40% organic traffic gain alongside qualitative gains in load time, visits, and session duration.
I wanted technology at the heart of our business to boost customer engagement and buying intent.
CTIO, PEI Media
