From Holiday Ecommerce To Personalized Learning Experiences, WP Engine’s Digital Experience Platform Enabled Customer Success in 2018

AUSTIN, Texas — Dec. 7, 2018 –  Whether it’s scaling holiday ecommerce sites, helping to personalize learning platforms, bringing innovation to news outlets or building intranets that increase employee engagement, hear how WP Engine’s Digital Experience Platform and the company’s customer experience organization’s expertise has helped customers win this year.

Getting Jolly Over Holiday Ecommerce

Ecommerce is growing 23 percent year-over-year, yet 46 percent of American small businesses do not have a website. At no point in the year is this fact more critical than during the holiday shopping season when, according to the National Retail Federation, up to 40 percent of yearly sales can take place. UglyChristmasSweater.com, a family-owned holiday clothing company known for its holiday, tongue in-cheek humor, has seen exponential year-over-year growth with a huge spike in business that begins as soon as the holiday season begins. The company turned to WP Engine for a managed WordPress digital experience solution that can handle traffic spikes in the holiday season of at least 6X so they could focus on what they do best – making sure their customers win the Ugly Sweater contest. For more information about this ecommerce solution, click here.  

Making School More Personal

The rise of blended learning – pairing online curriculum and real-time data with teacher-led instruction – continues to grow as younger, digitally-savvy generations move through school. Edgenuity, a leading provider of K-12 blended or online learning curriculums, migrated from NetSuite to WordPress. To do that Edgenuity chose WP Engine and made use of its GeoTarget tool that serves different web content to different users depending on their location. This allows Edgenuity to build personalized learning paths for students and import student results directly from their assessment’s reporting system based on location. These changes to the Edgenuity platform have allowed greater personalization, generated deeper engagement and given students the tools they need to take control of their own academic success. For more information about this education solution, click here.

Organizational Change That’s Fun

When research shows 70% of business transformation efforts fail due to lack of engagement, gamifying educational materials and training are powerful ways to capture employees’ attention. FrieslandCampina, one of the world’s largest dairy cooperatives, needed to roll out a new set of guidelines regarding core organizational behaviors and values to its 23,000 employees across branch offices in 34 countries. FrieslandCampina reached out to Fresh Forces, a Netherlands-based agency that specializes in helping large companies implement changes within their organizations. Fresh Forces worked with WP Engine to build an internal, company-wide online educational game for FrieslandCampina, where employees are able to experience the new corporate values and behavior firsthand. For more information on WordPress-based training programs, click here

Creating a Beautiful Intranet Solution

Xero, global leader of online accounting software, is known the world over for its “beautiful” cloud-based accounting software that connects people with the right numbers anytime, anywhere, on any device. The company wanted to replicate that “beautiful” experience for its employees with an intranet that was easy, intuitive, had a stunning UI and that generated greater engagement from employees. With WP Engine and digital agency NZ Digital, Xero was able to bring this vision to life. Learn about how Xero employees are benefitting from these solutions by downloading the case study today here.

Building Better Websites Faster

FindLaw is a Thomson Reuters company that helps legal professionals with their digital marketing needs. The company turned to WP Engine to power its two primary products, which include developing websites for legal practices and providing access to a series of online legal directories. Working with their dedicated customer success manager and technical success manager at WP Engine, FindLaw has seen the relationship evolve into a beneficial partnership. Learn how WP Engine helped FindLaw achieve year-over-year success here.

Must-Listen News with POLITICO Europe

Today, 54 percent of people listen to podcasts while driving, 46 percent while traveling and 40 percent while walking, running or cycling, which highlights a tremendous shift in the way people consume news and media across newer devices. POLITICO Europe needed to find a new way for subscribers to consume their daily London and Brussels Playbooks newsletters on-the-go. POLITICO Europe turned to WP Engine, which architected a unique solution based on its partnership with Amazon Web Services’ Amazon Polly plugin, which transforms text into lifelike speech in over 25 languages. Since implementing Amazon Polly for WordPress, the publisher has seen positive engagement and growth across both products. For more information about this solution, click here.

A New York State of Mind

The City of New York was determined to help residents struggling to discover which government benefit programs they qualified for and which social services were right for them. Unfortunately, the older online resources weren’t always informative, accessible and easy-to-use. The City of New York’s agency, Blue State Digital, built three multilingual platforms, Growing Up NYC, ACCESS NYC, and We Speak NYC, designed to help New Yorkers more easily find the right programs and services for them — on any device. To accomplish such an enormous task, Blue State Digital harnessed the capabilities of WP Engine’s digital experience platform. The new online platform has garnered awards for its success in bringing benefits to many more eligible New Yorkers. For more information about this solution, click here.

“2018 has been marked by the incredible achievements we’ve seen from some of our customers and WP Engine is proud to play a role in their success,” said Tina Dobie, Chief Customer Officer at WP Engine. “Their accomplishments reflect one of our core values, ‘customer-inspired,’ and their success is an affirmation of our passion for keeping the customer at the center of everything we do.”

About WP Engine

WP Engine is the WordPress Digital Experience Platform that gives companies of all sizes the agility, performance, intelligence, and integrations they need to drive their business forward faster. WP Engine’s combination of tech innovation and an award-winning team of WordPress experts are trusted by over 85,000 companies across 135 countries to provide counsel and support, helping brands create world-class digital experiences. Founded in 2010, WP Engine is headquartered in Austin, Texas, and has offices in San Francisco, California; San Antonio, Texas; London, England; Limerick, Ireland and Brisbane, Australia.