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Virginia A. Groot Foundation digitizes a legacy collection
ArtVersion built an intuitive digital gallery honoring Candice B. Groot’s art collection on WP Engine.
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600+
pieces digitized from the collection
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300
artists represented in the collection
Client ProfileHonoring a legacy through digital storytelling
- Client Site
- candicebgroot.org (opens in a new tab)
- Industry
- Nonprofit
The Virginia A. Groot Foundation set out to honor the legacy of its founder, Candice B. Groot, by digitizing her personal art collection and conveying her journey and impact.
ArtVersion, a WP Engine Agency Partner, developed an intuitive gallery framework with a six-part biographical narrative and on-location photography.
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The ChallengeHonoring a personal legacy digitally
The Foundation needed to digitize Candice B. Groot’s collection in a way that conveyed her personal journey and impact, not just a static catalog of pieces.
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The SolutionA six-part story, told through a gallery
ArtVersion built an intuitive gallery framework around a six-part narrative of Groot’s biography, paired with curated visual design, responsive layout, and a strategic social media campaign.
ResultsAn award-winning design
The “Art Is Everywhere” website successfully encapsulated Candice B. Groot’s life and artistry, serving as both an educational resource and a tribute to her legacy.
It won a Gold Award at the 2024 MUSE Creative Awards, an Honorable Mention at Awwwards, and was shortlisted in two categories at the Lovie Awards, as well as a nominee and recipient of two honors at the 28th annual Webby Awards, further affirming its excellence in the world of digital design.
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2
honors at the 28th annual Webby Awards
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Gold Award
winner at the 2024 MUSE Creative Awards
WordPress allowed us to go beyond traditional CMS capabilities, creating a more dynamic and modular experience.
Executive Director of Design, ArtVersion
